Advance Your Business Career Online with George Brown College

Online postgraduate certificates offer working professionals the flexibility of a fully online business program scheduled in the evening and on weekends.

Are you interested in earning valuable skills that could help you in your career? Finding the time to learn new skills can be difficult, but George Brown College helps make this decision easy for you. Now you can advance your career online!

George Brown College offers fully online business programs scheduled in the evening and on weekends to work around your schedule. You could study online and develop professional skills in one year or less! Check out what you can expect from these online postgraduate business programs:

• Study online from the comfort of home while joining other students across Canada in live, instructor-led classes.
• Develop professional skills in a year or less in a format convenient to you and your busy weekday commitments.
• Some programs include a 4-month work term to give you practical hands-on experience.

New online business postgraduate programs

Explore your online business program options.

Analytics for Business Decision Making (B422)

Harnessing the power of big data analytics, the Analytics for Business Decision-Making eight-month online postgraduate certificate program prepares you to do data analysis specific for multi-faceted business decision-making needs.

This big data analytics program is about developing information into knowledge and converting that intelligence into action. You will be prepared for careers in this high-demand area and learn the knowledge and skills needed to support real-world business decision-making and planning through data insights, data management, and data science. The goal is to prepare you to engage and to be competitive across various business divisions with the ability to “tell stories” about data, which assist decision-makers in their own activities.

Project Management (B425)

Graduates of the eight-month Project Management online postgraduate certificate program will be prepared to manage project scope and change, provide goal-setting, project control, project staffing, risk management, utilize project management tools, and perform other functions in careers that incorporate project management or in stand-alone project manager positions.

Graduates will have demonstrated their knowledge, job skills, soft skills and abilities related to business in general and project management in particular. This learning experience will enable graduates to demonstrate:

• Implementation of Project Management Institute knowledge areas such as processes, lifecycle phases and the embodied concepts, tools, and techniques in order to achieve project success.
• Adaptation of projects in response to issues that arise internally and externally.
• Implementation of general business concepts, practices, and tools to facilitate project success.
• Application of project management practices to the launch of new programs, initiatives, products, services and events relative to the needs of stakeholders.

Sport and Event Marketing (B420)

Hands-on from the first day, this 12-month program provides students with a foundation in consumer marketing. It focuses on the examination and application of Sport and Event Marketing best practices, strategies, tactics, tools, and techniques. Students develop and learn to apply creativity and critical thinking skills that will take them from the classroom to the boardroom.

This program requires the successful completion of one semester of work experience to graduate. This work experience is either co-op (paid) or internship (unpaid).

Key disciplines covered include sport, arts and entertainment marketing, sponsorship activation, event planning and management, integrated marketing communications (IMC), digital media, not-for-profit and cause-related marketing, and financial metrics. This learning experience will enable you to:

• Develop integrated marketing and media plans for arts, entertainment, cause-related marketing, and the sports industry.
• Plan, execute and evaluate comprehensive events utilizing project management and team-building skills.
• Develop and evaluate sponsorship activation opportunities from the value perspective of the consumer, property, and buyer.

Digital Media Marketing (B423)

In the 12-month Marketing Management — Digital Media Postgraduate program, students will develop the foundational knowledge and applied skills that employers value in digital marketing. Key areas covered in the program include social media marketing, mobile marketing, search marketing, content marketing, owned media marketing, paid media marketing along with marketing analytics. In the final semester, students work on a capstone project.

This program requires the successful completion of a one-semester work experience term to graduate. This work experience is either co-op (paid) or internship (unpaid).

Human Resources Management (B428)

Organizations today require engaged, motivated employees who understand how to effectively support organizational goals while enhancing their own skills and knowledge. Becoming a valued advisor to the business is a Human Resources (HR) imperative, and understanding how to effectively demonstrate a set of key behaviours is of utmost importance.

George Brown’s 12-month Human Resources Management program, including one semester of work experience, blends business-related theory and practical application to highlight how HR functions as a strategic partner to business units.

Don’t let life get in the way of your goals and education. With these online postgraduate programs, you can advance in your career during a time that works for you.