Cardiff Metropolitan University

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Digital Marketing Management - BA (Hons)

Cardiff Metropolitan University

Faculty:Cardiff School of Management
Degree:Bachelor; Honours
Field of Study:Digital Communication and Media/Multimedia
Marketing/Marketing Management, General
Length:3 Year(s)
Cost per year:*
National: $22,300

Please note that fees are approximate and for Canadian students.

Careers:Advertising ManagersInfluencerFundraising Consultants

Description:

The BA (Hons) Digital Marketing Management degree at Cardiff Met has been accredited by and developed in conjunction with the Digital Marketing Institute syllabuses and the needs of the digital industry. Digital marketing channels have revolutionised the manner in which all businesses - whether domestic or global, large or small independent enterprises - operate and market their business activities. An ever-increasing number of organisations are embracing digital marketing platforms in order to enhance and support their core marketing communications objectives. As such digital marketing management has evolved from a peripheral element of organisational marketing to a pivotal 'must do' activity. Employers from all sectors of business are seeking out graduates with digital marketing skills in an endeavour to facilitate this knowledge base within their organisations. You will learn a wide range of key digital marketing tools and techniques including Digital Analytics, Search Marketing: Content and SEO & PPC and Mobile and Social Marketing.

Prerequisites:

These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
    Please see this website for Canadian requirements.
    Application Notes :

    * We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.

    Modified on October 06, 2022