| This marketing degree teaches and applies theory in real-world contexts. In the first two years, you develop core business knowledge such as finance, economics, human resources, law and operations and project management. You will develop a thorough understanding of how a business works, and how marketing integrates with various business units to strengthen the company as a whole. Building on this foundation, you develop and apply marketing strategies and tactics to make data-informed recommendations for marketing plans. Contemporary and emerging technologies are evaluated and utilized, including social media, mobile apps and websites, to build brands in local and global markets. Digital technology, business, and marketing theories are integrated, taking into account international considerations to design and implement innovative marketing plans while respecting ethical issues such as privacy and security. In the third and fourth years, you begin networking and career development through three co-op placements and real-world industry projects. |
| Grade for Entrance Previous Year (%)* | 65 |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
- Grade12 English
- Grade12 Mathematics
Applicants are required to have:
- Ontario Secondary School Diploma (OSSD) or equivalent.
- or be a Mature Student. Mature students are applicants who have not achieved the Ontario Secondary School Diploma (OSSD) or its equivalent and who are at least 19 years of age on or before the commencement of the program in which they intend to enroll. Mature students applying for Degree programs satisfy College Eligibility by having demonstrated academic abilities equivalent to those of Ontario high school graduates, verified by successful completion of at least one full-time term at the post-secondary level (minimum five courses taken concurrently in an academic program of study).
Applicants must also have: Six Grade 12 University (U) or university/college (M) courses with a minimum 65% average including: one Grade 12 U English course, with a minimum of 60%, and one Grade 12 U Mathematics course, with a minimum of 60%.
Please note that mature students must meet the following subject-specific Program Eligibility requirements, either directly or through equivalencies: one Grade 12 U English course, with a minimum of 60%, and one Grade 12 U Mathematics course, with a minimum of 60%.
Applicants with international transcripts must provide proof of the subject specific requirements noted above and may be required to provide proof of language proficiency. Domestic applicants with international transcripts must be evaluated through the International Credential Assessment Service of Canada (ICAS) or World Education Services (WES).
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| Test Scores: | - International English Language Testing System (academic or immigration) [min. 6.5] or Test of English as a Foreign Language (Internet Based) [min. 90]
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| Application Notes : | International applicants must have: IELTS-International English Language Testing Service (Academic) Overall band of 6.5 with a minimum of 6.0 in each band; OR, TOEFL-Internet-based (iBT)-overall 90, with a minimum in each component: Reading 22; Listening 22; Speaking 22; Writing 24.
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* The entrance grade may change from year to year. Please contact the school for further information.
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.