| The MSc in Digital Business & Innovation empowers professionals to drive innovation in both established companies and digital-native contexts, by leveraging the power of digital technologies and Artificial Intelligence (AI). Designed for those looking to reskill or formalize their expertise, the program covers digital business foundations in Term 1, including topics like strategy, digital marketing, customer value management, applications of AI in business. In Term 2, the program delves into core topics such as digital entrepreneurship and business models, digital platforms and ecosystems, digital product management, growth hacking, and digital transformation, with an emphasis on applying AI to drive innovation. A practical capstone project of 30/60 ECTSs concludes the program. |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
BSc degree in any disclipline. |
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.
