Where do you start if you want to develop a digital marketing strategy? Given the digital revolution facing today's workforce, digital marketing provides vital skills today for acquiring and retaining customers. This course enables you to step ahead on the route towards digital transformation to support organizational growth. You'll be supported by regular coaching, and our professional network of academic staff, business leaders and the Chartered Management Institute (CMI).
This course has been designed to ensure you have all of the knowledge, skills and expertise to launch yourself as a digital marketing graduate. You'll be well placed to launch yourself as a digital marketing graduate, whether you aspire to work in a marketing role or for a marketing agency. You will gain subject expertise in marketing with a grounding in contemporary digital issues (such as digital content systems, Ecommerce, social media advertising, digital marketing communications and E-business). You will be able to demonstrate your digital marketing knowledge through active experience such as applied consultancy projects, paid placements, internships, and study abroad. From this active and authentic learning experience you will have the skills to demonstrate that you are a digital native, with creative, customer-oriented and commercially focused skills that are valued by today’s employers. |
| Grade for Entrance Previous Year (%)* | 70 to 100 |
| Test Scores: | - International English Language Testing System (academic or immigration) [min. 6.0]
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| Application Notes : | If English is not your first language you will need to show that you have language skills at IELTS level 6.0 (with no skill below 5.5) or equivalent. |
* The entrance grade may change from year to year. Please contact the school for further information.
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.