Marketing drives business development, both locally and globally. It is about understanding and satisfying customers’ needs and desires. As an information society, we have the ability to connect global markets and create new marketing opportunities like never before. This, however, also presents many challenges.
Our marketing program will help students learn the theory and practice of marketing from experienced marketing professionals while keeping such challenges in mind. A key objective of this program is to teach students how to develop an effective marketing plan and how to successfully follow through on every step of the marketing process. The program will provide students with extensive training in marketing research, international marketing, and direct-marketing campaigns. Mastering these skills will empower students to target positions within the marketing department of any organization. Students acquire the skills needed to be a professional marketer in today’s competitive business environment. Arbutus College graduates are ready to meet the challenges of today’s fast-paced, global economy.
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These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school. A minimum completion of high school is required. |
Test Scores: | - International English Language Testing System (academic or immigration) [min. 5.0] or Test of English as a Foreign Language (Paper Based) [min. 510] or Test of English as a Foreign Language (Internet Based) [min. 64] or Test of English for International Communication [min. 600]
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Application Notes : | Applicants must have English Proficiency – IELTS 5,0, TOEIC 600 + Essay, TOEFL IBT 64, TOEFL PBT 510, etc. with an equivalent or higher proficiency (alternatively, the applicant can take the Arbutus’ English Proficiency Test). |
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.