| In this one-year graduate certificate program, you’ll learn to plan, develop and create complete digital and traditional advertising and marketing communications campaigns. You’ll graduate with confidence, ready to contribute your skills to a professional advertising agency or marketing department. Set your business objectives. Research your target audience. Learn how advertising and marketing communications can influence consumer behaviour. Then, use industry-standard software to create an integrated advertising campaign that combines traditional, digital and social media strategies. As an advertising professional, you’ll understand target markets and develop messaging that speaks to the consumer. |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
Postsecondary diploma or degree and/or demonstrated competence through related work and/or educational experience. |
| Application Notes : | Eligible applicants will be selected on the basis of previous academic achievement, and/or demonstrated experience. In some cases, applicants may be requested to submit a résumé, which includes details of related work experience, and a cover letter, which summarizes their career goals and reasons for wanting to take this program. Postsecondary transcripts, indicating courses completed to date, must be submitted to ontariocolleges.ca at the time of application.
Domestic applicants with education outside of Canada must have their transcripts assessed for equivalency through ICAS or WES. A comprehensive (course-by-course) post-secondary credential assessment is required. Applicants who do not meet the admission requirements for this program may be advised individually regarding other related programs. Graduates of Sheridan’s diploma/advanced diploma program in Advertising are not considered eligible for this program due to duplication in course content.
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* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.