Slippery Rock University's Marketing program emphasizes every part of this dynamic field-from research and planning to consumer behavior and management. Graduates earn a Bachelor of Science in Business Administration - Marketing. We also offer a 24-credit minor in marketing.
Marketing involves more than just selling products-it's about finding ways to bring companies and customers together. The Marketing program at SRU will teach you how customer perceptions evolve and how companies can impact and influence them. Students learn how psychology, economics, and statistics can be used to understand buying patterns and develop successful marketing strategies. You'll also gain practical experience applying these concepts on both a local and global level. |
These courses are intended as guidelines. Speak to your guidance counsellor to see what courses are offered at your school.
Admission requirements: https://www.sru.edu/admissions/first-year-students/first-year-student-admission-requirements |
* We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.